>
61R8PxAilgL_SL1000_

Mens Styling

Mens Styling

Redken Brews Texture Pomade

Matte Pomade For Men
This maximum hold, matte pomade for men adds texture pomade to all hair types.
DETAILS

This matte pomade is best for men's hairstyles that need texture without crunch. Adds this to your hair for a grungy, undone look. 

BENEFITS

  • Crunch-free formula separates and texturizes with lasting memory 
  • Contains mineral salt to provide immediate grip
  • Great for textured hairstyles and grungy looks 
  • Same great formula, new packaging
HOW TO USE

Rub a small amount of Redken Brews Texture Pomade in hands and work through damp or dry hair.

INGREDIENTS
Aqua/Water, Caprylic/Capric Triglyceride, Cera Alba/Beeswax, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2Va/Crotonates/Vinyl Neodecanoate Copolymer, Tribehenin, Ceteareth-33, Isoceteth-20, Glycerin, Propylene Glycol, Peg-40 Hydrogenated Castor Oil, Ppg-2 Myristyl Ether Propionate, Phenoxyethanol, Aminomethyl Propanol, Caprylyl Glycol, Acrylates/C10-30, Alkyl Acrylate Crosspolymer, Sorbic Acid, Parfum/Fragrance, Sodium Benzoate, Methyl-2-Octynoate, Limonene, Hexyl Cinnamal, Ci 19140/Yellow 5, Ci 14700/Red 4, Linalool, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Sodium Chloride, Ci 15510/Orange 4, Citronellol, Benzyl Alcohol, Ci 42053/Green 3, Ci 42090/Blue 1

Reviews

Rating Snapshot

Select a row below to filter reviews.
38 reviews with 5 stars.
11 reviews with 4 stars.
8 reviews with 3 stars.
1 review with 2 stars.
5 reviews with 1 star.

Overall Rating

4.2
4 out of 8 (50%) reviewers recommend this product

Review this Product

Select to rate the item with 1 star. This action will open submission form.
Select to rate the item with 2 stars. This action will open submission form.
Select to rate the item with 3 stars. This action will open submission form.
Select to rate the item with 4 stars. This action will open submission form.
Select to rate the item with 5 stars. This action will open submission form.
Adding a review will require a valid email for verification

    Filter Reviews

    1 to 8 of 63 Reviews .
    1 – 8 of 63 Reviews
    Undisclosed
    Review 1
    Votes 0

    Great Product

    7 years ago
    [This review was collected as part of a promotion.] I really like the name Redken Brews for this product because it sounds like it is for a man. Also I like this product a lot because I felt it had a good scent and with the texture pomade I felt it did a great job at helping me style my hair and I like how the pomade didn't feel greasy when having it in my hair compared to other products I have used. I would say I felt this pomade worked a lot better than other products I have used in the past and I would for sure buy this Redken Product in the future. Also I was aware of Redken products but I was not aware of a Redken men's line and I will for sure recommend this Redken product to others.

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    Great value, quality product

    7 years ago
    [This review was collected as part of a promotion.] I've used many, many different types of pomade on my hair and the Redken Brews Outplay is definitely one of the best ones I've used. I've used other Redken products in the past but never the Brews line, it's quickly becoming my favorite line of products. The pomade keeps my hair in place and gives it a little texture while not feeling greasy at all. I'm a firefighter and we wear ball caps throughout most of the day off and on and the Outplay Pomade lasts through the on/offs of the hat. I like the smell of the pomade and it takes very little to keep my hair in place, which means my bottle will last a long time, I like that! Great value and I would definitely recommend.

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    Great alternative to hair gels

    7 years ago
    [This review was collected as part of a promotion.] I'm loving this product. It's my daily go to for styling my hair. In the past, I used to use some hair gel that could hold my hair in a certain style. Worked tremendously well in terms of holding it in place but it would cause my hair to dry out. Conditioners helped a little but it would require another application of the hair gel. Felt like it was a slippery slope for me in terms of maintaining a balance of healthy hair and styling. Since using the pomade, My hair has not dried out and I've been able to style my hair in the way I like. It's been a win win for me. I'm really digging this product.

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    Highly Recommend for Daily Use

    7 years ago
    [This review was collected as part of a promotion.] For the past several years, I've exclusively used water based strong hold pomades but this texture pomade has me hooked. While I long enjoyed a sleek shine, I feel like it's a bit much and not quite right for a thirty something year old. This pomade is absolutely perfect. It give just the right amount of texture and doesn't feel chunky or wet. My girl is still comfortable running her fingers through it and the smell is subtle and pleasant. While I still like the slick look of a water based pomade for certain occasions, this texture pomade is perfect for my daily use.

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    That Zen feeling feeling you style with Redken

    7 years ago
    [This review was collected as part of a promotion.] So far of all the pomades I've tried (Admiral Red, Admiral Grey, Sheer Revival, Teddy Boy Matte & JS Sloane Heavy) this one is my favorite, hands down. Water-based is definitely the way to go for a lot of good reasons. Redkens Brews Texture Pomade sets up easily, smells great and lasts all day. Pompadours, side parts, comb overs, slick backs...you name it. If you use a lot, yes it will make your hair a bit crunchy when it dries. Later day adjustments are easy, just run a little water through your hair with your hands and comb. These is also no residue when running your hands through your hair like some other products in this space. Washout is simple and requires no special chemicals or procedures. Very glad I tried Redkens as it is my pomade now! 5/5 Stars

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    My new goto Hair grooming product :)

    7 years ago
    [This review was collected as part of a promotion.] I used Redken Brews Texture Pomade on my hair after I wash it. It holds my hair without feeling, "greasy or crunchy" after my hair dries. I used to have to use a hair spray along with some sort of gel or pomade, but not with This Redkin product I'm pleased a little fingerful and massage into hair and comb. It holds up wonderfully all day. Do not use a lot or your hair will look greasy the next day just a little goes a long way on my wet hair to start. Will buy when I run out. Wonderful product when used correctly.

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    Bye, Bye Rough One!

    7 years ago
    [This review was collected as part of a promotion.] My husband has always grown a rough wiery mustache and beard. it was so rough feeling that he was thinking about shaving it off until he tried this free sample from Viewpoints. He says that it's not sticky and has a pleasant scent. He wants me to buy him a stock of the Redkin Brews Texture Pomade. He's already recommended it to all his friends and family who have beards and mustache. We wish we would have known about this amazing product earlier!

    Originally posted on redken.com

    Undisclosed
    Review 1
    Votes 0

    Great smell, a bit hard to use

    7 years ago
    [This review was collected as part of a promotion.] The pomade I found to be a bit congealed. It didn't pull out particularly easily and I generally ended up with more than I wanted. I expected once I got further into the tub to have less of that since often when you first get a product it's like that. Unfortunately, it was fairly difficult to get out throughout. That said, it wasn't impossible and the product did hold well. The smell was a bit fake for my taste, but it did the job.

    Originally posted on redken.com

    Response from redken.com:
    6 years ago
    Consumer Care Center
    Hi Jason! Thank you for taking the time to let us know how you felt about our Redken Brews Texture Pomade! We are disappointed to hear about the experience you had with our Pomade. We will be passing this valuable information on to the rest of our team as we are always looking for ways to improve the performance of our products. We recommend trying our Redken Brews Clay Pomade! You can find it here: http://tinyurl.com/uvh3tnh We hope this information is helpful! Please feel free to reach out to us directly with any additional information or if you need any further assistance!
    1 – 8 of 63 Reviews

    Reviews

    Rating Snapshot

    Select a row below to filter reviews.
    38 reviews with 5 stars.
    11 reviews with 4 stars.
    8 reviews with 3 stars.
    1 review with 2 stars.
    5 reviews with 1 star.

    Overall Rating

    4.2
    4 out of 8 (50%) reviewers recommend this product

    Review this Product

    Select to rate the item with 1 star. This action will open submission form.
    Select to rate the item with 2 stars. This action will open submission form.
    Select to rate the item with 3 stars. This action will open submission form.
    Select to rate the item with 4 stars. This action will open submission form.
    Select to rate the item with 5 stars. This action will open submission form.
    Adding a review will require a valid email for verification

      Filter Reviews

      9 to 38 of 63 Reviews .
      9 – 38 of 63 Reviews
      Review 1
      Votes 0

      I had high hopes

      4 years ago
      I had high hopes for this product because it’s redken. I have a pixie cut and like to push my hair back, almost slicked but not shiny. Literally all this did was make my hair look dirty and greasy, even though I used a tiny amount. It had zero hold. It really weighed my hair down and took away all of the volume I worked so hard to put into it. I just all around hate this product. Returning it ASAP. Don’t recommend.

      Originally posted on influenster.com

      Response from redken.com:
      4 years ago
      Consumer Care Center
      Hello Emilygc21, we appreciate you taking the time to reach out and provide feedback on Redken Brews Texture Pomade. We are sorry to hear that it did not perform as expected and that it made your hair feel greasy. We will be sure to pass all of your comments along. We hope you will continue trying more of our products again in the near future while finding greater satisfaction in the results they deliver.
      Undisclosed
      Review 1
      Votes 0

      Easy to use and holds and looks great.

      7 years ago
      [This review was collected as part of a promotion.] I was hesitated to use this product as I had never used a Redken Brews Texture Pomade in my hair before. Once you understand the amount needed it's a great product. It keeps my hair feeling fresh with out the greasy feeling of some hair products. It does not dry out my hair like some other alcohol based gel hair products. It lasts all day and it into the next day or so. I will buy this product and do recommend it.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Smooth and strong!

      7 years ago
      [This review was collected as part of a promotion.] I've tried many different pomades over the years, and the Redken Brews Texture Pomade is by far my favorite! It has a pleasing scent and a wonderfully smooth texture, and doesn't feel too greasy or slimy in your hands or hair. It also doesn't dry out and produce those annoying little flakes throughout the day. Solid all-day hold without feeling too stiff. I've definitely restock when I run out!

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      My favorite pomade yet!

      7 years ago
      [This review was collected as part of a promotion.] I loved this product entirely! This is the best pomade that I have tried. It goes on super easy and leaves such a soft touchable texture. The matte finish is exactly what I was looking for and had yet to find. I am just so impressed with this product. I will most certainly continue purchasing this product and telling others that they need try this.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Highly quality pomade

      7 years ago
      [This review was collected as part of a promotion.] I like the holding power of this pomade. It is easy to apply and not messy. I only need a little bit to achieve what I want. It is also easy to wash out at the end of day. My hair feels good before, during and after application. This product performs just as well as my usual pomade. I would consider this the next time I'm looking to buy pomade.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Good for a cleaner look.

      7 years ago
      [This review was collected as part of a promotion.] This pomade is more for those who need something to bring out the natural consistency of their hair. The hold on this product is stronger so you're not going to end up using much. The smell is nothing to write home about but it gets the job done. However, if you're looking to change your hair consistency, then I'd look for something else.

      Originally posted on redken.com

      Response from redken.com:
      7 years ago
      RedkenCCC
      We appreciate you sharing your feedback with us. The Redken Brews Texture Pomade is great for textured hairstyles and for creating a grungy look. It contains a crunch-free formula and has lasting memory. This product also provides a matte finish to the hair. When using this product we recommend applying a small amount of product to your hands and rubbing together to soften before working it through damp or dry hair.
      Undisclosed
      Review 1
      Votes 0

      Best Pomade ever

      7 years ago
      [This review was collected as part of a promotion.] I used the Redken Brews Texture Pomade on my hair after every hair wash. This pomade contains a few minerals salts which is great for grip and texture. The hair felt volumized and it held my hair strongly with great texture and matte finish. I would definitely buy this product and recommend anyone reading this review to try at least once,

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Excellent pomade!

      7 years ago
      [This review was collected as part of a promotion.] I have mainly used the Axe hair styling products. This one by redken is much much better. I dont get that nasty greasy feel in my hair throughout the day, that I get with some other brands. When you rub it in between your fingers, it has a nice consistency that doesn't glob up in your hands or hair. Has a real nice soft smooth feeling.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Great hold, natural look

      7 years ago
      [This review was collected as part of a promotion.] I recently tried Redken Brews Outplay Texture Pomade for the first time. I was previously familiar with the Redken brand and have used their products in the past. However, I was not familiar with their Redken Brews line of products. The Redken Outplay Pomade is an excellent product. I do not like to use many hair products, and prefer a more natural look. This product offers the opportunity to achieve achieve style while maintaining a low-maintenance image. I noticed that this lightly-scented pomade helps keep my wavy hair under control all-day long without appearing heavy or clumpy. I will definitely purchase this product in the future. I would recommend Redken Brews Outplay Texture Pomade to any guy who wants to take their hair game to the next level. I received Redken Brews Outplay Texture Pomade for free from Viewpoints in exchange for my feedback. My review is base solely on my personal experience & was not influenced by any other factors or parties.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Pure Redkin Pomade a sticking hair cream

      7 years ago
      [This review was collected as part of a promotion.] wow! all that pomade in one little ol'-can! Cool man when I rubbed it in my palm an added it to my hair..my hair stuck right to my head..never came out of place...I keep buying the off brands...Now I'm going to stick with Redken a man's pomade has a nice scent an thick to the touch,able to stay in place my hair didn't move

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Quality Pomade by Redken

      7 years ago
      [This review was collected as part of a promotion.] Overall I was pretty satisfied with the Redken Pomade. I hold Redken products to a high standard and this pomade didn't disappoint. It went on smooth in my hair and gave me the look I was going for. The Pomade wasn't as soft as others I have used, but it worked great on my hair. I would definitely recommend.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      I love this product

      7 years ago
      [This review was collected as part of a promotion.] I use this product daily. I have been using a different hair product for years and was leery to try something new, but this was a great change. I get a lot more pomade for the cost and the hold is so much better. I can reshape my hair as the situation warrants and my hair never looks wet/oily.

      Originally posted on redken.com

      Baton Rouge, LA
      Review 1
      Votes 0
      Age18 to 24
      GenderMale

      Misleading

      7 years ago
      This product is advertised as "maximum control, matte finish," but it is neither. It caused my hair to be shiny (almost appeared oily) and it lost its hold after 1 hour. I've always been skeptical of this line of products due to its low quality, and this product only reaffirmed my skepticism.

      No, I do not recommend this product.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Great hold

      7 years ago
      [This review was collected as part of a promotion.] I really like that this Redken Brew Texture Pomade works great at helping to make styling my hair more simple but also gives me amazing hold. I like that it has really natural look that doesn't feel stiff or hard. It also has really nice scent and has all day hold

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Great Texture Pomade

      7 years ago
      [This review was collected as part of a promotion.] I really like the Redkin Brew Texture Pomade (Outplay). The scent was good and it kept my hair in place all day. I also liked that it gave my hair some much needed texture. I think it would be great on all hair types. I will recommend it to my friends and family.

      Originally posted on redken.com

      Review 1
      Votes 0

      Pass

      6 years ago
      Though it is pricey, you do get a decent amount of product. It is easy to emulsify between hands. However it is supposed to be maximum control with a matte finish, but I find that it isn't much of those things. It also makes my hair feel dirty and weighed down.

      Originally posted on redken.com

      Response from redken.com:
      6 years ago
      Consumer Care Center
      Thank you for providing your review of Brews Texture Pomade. This product is formulated with mineral salts to provide texture in the hair and grip. It is great for textured styles and grungy looks. Please consult with your stylist for the best selection to meet your specific styling needs. Thank you for your interest and look for new launches coming soon.
      Budapest, Hungary
      Review 1
      Votes 0
      Age35 to 44
      GenderMale

      target

      7 years ago
      Got a box from wife for christmas. My hair is very thin and when gets greasy it's usually 3 days. With this pomade my hair is greasy right afer use. Can imagine a greek hero taming his thick curls that look great after this stuff, but not for my hair.

      Yes, I recommend this product.

      Originally posted on redken.com

      Review 1
      Votes 0
      6 years ago
      I love this product for my son's hair. In the early morning when I am styling his hair, I rest in the fact I don't have to wet his hair! Especially in the cold mornings. I love that this product isn't damaging to hair so I can use this on my children.

      Originally posted on influenster.com

      Washington, DC
      Review 1
      Votes 0
      Age45 to 54
      GenderMale

      Excellent

      2 years ago
      I've been using this for 10 years now. It replaced a similar Redken product that i used to use but I can't remember the name. I have curly hair. It helps tame it. It's not too heavy or greasy. And doesn't make my hair shine unless I apply it wet.

      Yes, I recommend this product.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      eye opener

      7 years ago
      [This review was collected as part of a promotion.] i'm not much for gel type products but so i could review this product i gave it a try and it changed my mind for the good, probably still won't use this type of product but i recommend you give this one a chance, worked wonders for a doubter.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Not my favorite

      7 years ago
      [This review was collected as part of a promotion.] I like that the scent is very mild. This pomade is a bit too waxy rather than pomade like for how I style my hair. It doesn't work for me but seems like a decent product. I think I will not purchase this again and stick to my regular pomade.

      Originally posted on redken.com

      Response from redken.com:
      7 years ago
      Consumer Care Center
      We are sorry to hear that Redken Brews Texture Pomade did not perform as you expected. It is a maximum hold matte pomade used for grungy, undone styles. Perhaps Redken Brews Cream Pomade Maneuver would suit your style better. It is a water based, medium hold, cream pomade perfect for smooth flexible styles. We appreciate the time you have taken to share your experience with us. We hope this information is helpful.
      Sweden
      Review 1
      Votes 0
      Age45 to 54
      GenderMale

      Perfect

      7 years ago
      The perfect X factor in this product. Great hold for my back slick hair. Don´t be afraid to "overuse" when applying in the hair. You can also refresh the hairstyle with a dash of water in the palms in the middle of the day, it really works.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Redken Brews Pomade

      7 years ago
      [This review was collected as part of a promotion.] Love it! Other pomades make my hair feel like cement and that a 90 mph wind wouldn't be able to move it. This pomade holds my hair in place and keeps it looking soft and natural. Anyone looking to try a new pomade should try this product!

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Total satisfaction

      7 years ago
      [This review was collected as part of a promotion.] After getting a new hairstyle I've been trying a lot of hair products with little to no satisfaction. After trying this marvelous pomade I'm to happy. Not to hard, not to soft, just a great look. Oh, and did I mention the great smell.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Stronghold

      7 years ago
      [This review was collected as part of a promotion.] The pomade had a strong hold that lasted 12+ hours. I used this product in cold, dry climates and hot and humid conditions. No matter the climate the product held without making me look oily. I was very satisfied with this product.

      Originally posted on redken.com

      Review 1
      Votes 0
      6 years ago
      Used this to get us through Coachella! It held all of our hairs exactly where they were intended. I wish it was just a little more thick or dense and didn’t melt so easily. It worked great for the weekend and it smells wonderful.

      Originally posted on influenster.com

      Undisclosed
      Review 1
      Votes 0

      Medium hold product at best

      7 years ago
      [This review was collected as part of a promotion.] While listed as a maximum hold product, I didn't find that to be the case. I'd say more like medium hold, at best. Maybe I don't put it on right, but the pomade doesn't work well on my hands prior to me applying it to my hair.

      Originally posted on redken.com

      Response from redken.com:
      7 years ago
      RedkenCCC
      Thank you for sharing your experience with us! The Texture Pomade provides a maximum hold without the stiffness or the crunch feel. We suggest applying a small amount of product to the hands, rubbing it together and working it through the hair. If you feel that you need more hold we suggest adding a bit more product to the hair once it is dry.
      Undisclosed
      Review 1
      Votes 0

      Will buy again.

      7 years ago
      [This review was collected as part of a promotion.] I usually use the Redkin wax on my hair to keep it manageable. This Redken Brews Pomade actually works a bit better. Gave my hair a bit of volume without giving up the hold that I need. Wasn't crunchy and didn't flake.

      Originally posted on redken.com

      Undisclosed
      Review 1
      Votes 0

      Does not hold

      7 years ago
      [This review was collected as part of a promotion.] The Redken Brews texture pomade disappoints. It smells good and is not gooey in texture. However, it does not hold!!! After several tries I could not get a hairstyle to stay beyond a few minutes when using this pomade.

      Originally posted on redken.com

      Response from redken.com:
      7 years ago
      RedkenCCC
      Thank you for sharing your feedback with us. The Redken Brews Texture Pomade provides maximum hold without the crunch-feel. The Brews Clay Pomade which is a new formula might be best for your. It provides maximum hold and helps to create texture for fine hair.
      Undisclosed
      Review 1
      Votes 0

      Will definitely buy from now on

      7 years ago
      [This review was collected as part of a promotion.] I was looking for a pomade that holds a style but isn't greasy and Redken does just that. Also, it doesn't have a lingering odor. Very happy with this product overall and will recommend to friends and family for sure.

      Originally posted on redken.com

      9 – 38 of 63 Reviews